Adam J. Mersereau

   
Adam Mersereau photo

Professor and Area Chair of Operations
Sarah Graham Kenan Scholar

Curriculum vitae

Kenan-Flagler Business School
University of North Carolina
CB 3490, McColl 4207
Chapel Hill, NC, 27599-3490, USA

Phone: 1-919-962-8407
Email: ajm@unc.edu

Education

  • Ph.D. in Operations Research, Massachusetts Institute of Technology, 2003.

  • B.S.E. summa cum laude in Electrical Engineering, Princeton University, 1996.

Courses

(Students: Please see course websites for current course materials.)

  • MBA715, Data Analytics & Decision-Making. MBA course on analytics and machine learning.

          -- Taught (2024-2025) as elective course in the full-time MBA program.

    -- Co-taught with Minkyung Kim (2021-2023), Tarun Kushwaha (2019) as core course in the full-time MBA program.


  • MBA706A, Thinking and Communicating with Data. Elective MBA course on data visualization, Tableau, and critical thinking with data.

          -- Co-taught with Patty Harms in the full-time MBA program, Fall 2020, Fall 2021, Fall 2023, Fall 2024.


  • MBA716A, Analytics & Machine Learning for Managerial Decisions. Elective MBA course on descriptive, predictive, and prescriptive analytics.

          -- Co-designed and co-taught with Seyed Emadi and Vinayak Deshpande, Spring 2023


  • Business Foundations: Business Statistics. Asynchronous skills preparation course on probability, statisitcs, and data analysis for incoming MBA students

          -- Designed and recorded 2022

          -- Deployed 2022--present


  • MBA714, Business Statistics and Analytics & MBA700, Analytical Tools. Core MBA statistics and decision modeling courses.

          -- Last taught Fall 2017 in the full-time MBA program.

          -- Last taught Spring 2023 in the Weekend Executive MBA program.

          -- Weatherspoon Award for Excellence in MBA Teaching, 2011 & 2017.

          -- Award for Teaching Excellence, from Weekend Executive MBA classes of 2018 and 2014.

          -- Distinguished Core Faculty Award for Outstanding Instruction, from MBA Classes of 2018, 2015, 2014, 2013, 2011, and 2009.

          -- Distinguished Core Faculty Award for Outstanding Dedication, from MBA Class of 2010.


  • MBA700, Analytical Tools. Core statistics and decision modeling course in the MBA@UNC online MBA program.

          -- Developer and lead professor with Alan Neebe, 2011-2019.

  •       -- Lead professor, 2019-present.

          -- MBA@UNC Team Faculty Award, 2012.


  • MBA703, Operations Management. Core MBA course on process analysis, inventory, and supply chain management.

          -- Last taught Summer 2011 in the Evening Executive MBA program.


  • MBA706, Data Analytics: Tools and Opportunities. Elective MBA course on data modeling and analytics strategy.

          -- Last taught Spring 2015 in the full-time MBA program.


  • MBA706, Data Analytics. Elective course on data modeling and analytics for MBA@UNC online MBA program.

          -- Developer and lead professor with Tarun Kushwaha, 2015-2020.






Publications

Working Papers

  • Fernando Bernstein, Bora Keskin, Adam J. Mersereau, Morgan Wood, Serhan Ziya. 2024. Data-Driven Population Tracking in Large Service Systems.


  • Zahra Ziaei, Adam J. Mersereau, Seyed Emadi, and Vidyaranya Gargeya. 2023. Inferring Consideration Sets from Heatmap Data.


  • Fernando Bernstein, Bora Keskin, Adam J. Mersereau, Morgan Wood, Serhan Ziya. 2024. Show-Up Profiles for Scheduled Services: Estimation and Applications.


  • Dan Adelman, Adam J. Mersereau, and Parshan Pakiman. 2024. Dynamic Assignment of Jobs to Workers with Learning Curves.


  • Oğuz Çetin, Adam J. Mersereau, and Ali Parlakturk. 2023. Retailer and Manufacturer Perspectives on Trade Deals Involving In-Store Promotional Displays.


  • Karthik V. Natarajan, Dimitris Kostamis, and Adam J. Mersereau. Strategic Demand Information Sharing Between Competitors. (Version 26 July 2012)





Last updated: 20 December 2024